Some of the brands we’ve shaped.
Across SaaS, tech, music, hospitality, faith-based organisations, and personal brands.
Three brands, three different problems.
Each project started with the same question: what does this audience actually need to hear to act? The answers looked nothing alike.
NEHBA
Full Instagram identity system for the Nigerian Event Host and Beverage Association, including bio, highlights, Linktree, and burnt orange and black brand system.
Icey
TikTok ads campaign management for a Nigerian Afrobeat artist, covering budget allocation, creative testing, and weekly performance optimisation.
ZEÉN
In-house fashion brand identity, with a luxury serif wordmark, an Instagram aesthetic, and a brand anchored in calm authority and presence before words.
NEHBA, designing the digital face of an industry association.
The Nigerian Event Host and Beverage Association needed an Instagram presence that matched the credibility of the brand offline, and the existing profile was looking more like a placeholder than a professional account.
A full identity system in burnt orange and black, with an Instagram bio rewrite, custom highlight covers, Linktree setup, and a profile grid system that the team could maintain in-house without needing external design support every week.
A profile that now looks unmistakably professional, with the team producing content on-system and sticking to brand without effort. The association’s digital presence finally matches the weight of its membership.
Icey, turning ad spend into audience growth for a Nigerian artist.
A rising Afrobeat artist needed paid media support to grow audience and streams across TikTok in a competitive release window where the cost of attention was climbing weekly.
Full TikTok ads campaign management, including budget allocation across creative variants, audience segment testing, weekly performance optimisation, and creative briefing built around what was already working in the artist’s organic content.
Measurable lifts in reach, engagement, and follower growth, and the creative learnings from the campaign now feed into every future release strategy.
“Dressed to be known. Not heard.”
ZEÉN, building a fashion brand on quiet authority.
An in-house build to launch a personal fashion sub-brand without the noise that defines most personal style accounts on Instagram, with the goal of presence before words.
Full brand identity from naming to launch, with a serif wordmark in Playfair Display, an Instagram presence stripped down to its essentials, and a brand bio that says everything in two lines.
A brand that reads differently within its category from the very first scroll, currently growing as a working case study in restraint as a marketing strategy.
Faith-based organisations, founders and beyond.
We’ve delivered work for SaaS, tech, music artists, hospitality associations, faith-based organisations, fintech founders, ecommerce brands, and personal brands across Nigeria, the UAE, and the US.
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